The Theory of Everything is produced by Working Title and distributed internationally by Universal Pictures International (UPI).
Trailers were screened on Working Title's website. The second featured puffs from influential critics at the New York Times, The Guardian, Huffington Post and Vanity Fair.
Film website www.thetheoryofeverything.com
http://www.focusfeatures.com/the_theory_of_everything set up.
It was marketed as a 'feelgood' mainstream biopic / love story with a universal message of hope: "However bad life may seem, while there is life, there is hope."
Featurette on 'What is the theory of everything?'
UK screen release New Year's Day 2015.
Box Office: The Theory of Everything took a stunning £3.75m from a broad 532 cinemas, including £803,000 in New Year’s Day previews.
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Nominated for 5 Oscars, one win.
CONTEXT
Warner Bros’ The Hobbit topped charts with $15.3m (£9.76m) ; StudioCanal’s Paddington becomes distributor’s highest grossing release of all time with over £30m.
Also for StudioCanal, The Imitation Game added $347,000 (£227,101) for $22m (£14.4m) after eight weeks in play. The Alan Turing biopic is now the distributor’s second highest grossing film of all time, having overtaken Tinker Tailor Soldier Spy’s $21.7m (£14.2m).
Lionsgate’s The Hunger Games: Mockinjay recorded biggest opening of 2014 to date with $19.8m (£12.65m), including previews.
Release (Wikipedia)
The Theory of Everything premiered at the Toronto International Film Festival on 7 September 2014,[25] where it opened in the official sidebar section, Special Presentations.[26][27]On 10 April 2014, Focus Features acquired the distribution rights to The Theory of Everything in the United States, with the plan of a 2014 limited theatrical release.[28] Shortly after, Entertainment One Films picked up the Canadian distribution rights.[29] The first trailer of the film was released on 7 August 2014.[30][31] On 8 October 2013, Universal Pictures International had acquired the rights to distribute the film internationally.[13]
The film had a limited release in the United States on 7 November 2014,[32] expanded in successive weeks to Taiwan, Austria, and Germany,[33] ahead of a United Kingdom release on 1 January 2015, before being released throughout Europe.[34]
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