UK CINEMA - EXHIBITION AND EXCHANGE

CLASS AND PREP: Using the sheets that you are given, write the following essay on UK cinema, exhibition and exchange. One (or more) paragraph per point. As you go, give examples of your own viewing habits / that of your peers and family.

• Identify the types of cinema available to UK audiences
• Name the 3 biggest cinema chains and then 3 smaller chains
• Explain what kinds of films are shown in multiplexes, who they cater for and their advantages for audiences
• Name the top UK box office grossing films of 2015.
• Identify the independent cinema brands, and explain their character and appeal for audiences. State who they cater for.
• Explain what IMAX offers and why it is still commercially successful.
• Online film consumption / streaming is increasing via multiple platforms. Identify them. Explain the Netflix model. What future trend is likely to develop as a result?
• Draw up your key points in summary.

YOU HAVE BEEN ASKED TO FINISH THIS ON TUESDAY EVENING before Wednesday's class so that we can proceed to the next step.This essay work prepares you for your summer exam G322. As you can see from the class blog under 'pages', you do not have a choice of question about audiences and institutions in the film industry. Even harder is that the question will have an 'angle'. Here is the 2016 question, with the words 'to what extent' (the angle). This invites you to make a reasoned argument, not to just agree wholesale with the question:

'To what extent has the internet played a significant role in the marketing and exchange of media products in the area you have studied?' (2016)

Taking into account 'to what extent', can you think of non-internet ways of marketing films? Of viewing them? So how important is the internet in the process?

EMAIL ME THE COMPLETED WORK ON TUESDAY EVENING