2012 G322: INSTITUTIONS AND AUDIENCES (FILM)

Today we work on our summer exam question. The exam in on May 15th.

1. What characterizes British films and what do global, international and national audiences want to see?
   
2. Working Title: its success story. Tinker Tailor Soldier Spy (Tomas Alfredson, 2011) View TTSS trailer here and Working Title website here
3. The InBetweeners (Ben Palmer, 2011) TV spinoff. How the film beat records as most successful British comedy article here on breaking box office records
4. Hollywood and The Hunger Games (Gary Ross, 2012) Home page for The Hunger Games website : how are audiences engaged? Best opening weekend box office for non-sequel taking $155 million (=£98 m): read here. Use Box Office Guru to compare audiences sizes click here for figures and projections and how Lionsgate involved fans all along the way with carefully scheduled marketing. Production budget relatively low ($75 million plus $45 for domestic marketing= under £76 m). Movie tie-in book here. Distopian game play Wikipedia article here
5. Avatar and CGI trends Read this PDF on Avatar's use of digital technology here
6.  Salmon Fishing In The Yemen (Lasse Hallström, 2012) a mid budget with all the hallmarks of a typical British film: literary adaptation, romcom, lovable eccentics, dry self-mocking humour, spectacular Scottish and Middle Eastern scenery, pro-British 'foreigner Johnnies', firm film favourites (Ewan McGregor, Emily Blunt, Kristin Scot Thomas)
7. Shifty (Eran Creevy, 2008) SlideShare here and interview with Eran Creevy here on how they came out of nowhere to win acclaim
8. Tortoise In Love (Guy Browning, 2011) How TIL (very low budget film) built its audience using social media TIL on FaceBook
9. The FDA 2012 annual report on the British film industry; the winners and losers
10. Newspaper reports and trends: serials, sequels, superheroes, CGI

YOUR EVALUATION

Continue working on your Evaluation questions which must be completed this term.

If you are satisfied that they are complete, turn your attention to the exam question on TV drama. Using our class blog, open the page  G322 TELEVISION DRAMA and get to work!

EVALUATION q. 2 SOCIAL GROUPS

Today we tackle Evaluation q. 2  How does your media product represent particular social groups 
Use Pinterest as a starting point

EVALUATION Q. 3 DISTRIBUTION and 5 AUDIENCE

Remember to complete Evaluation q. 3 DISTRIBUTION and 5 AUDIENCES by Monday 12 March.
Look on the separate pages at the top of this class blog for guidance.
For q.3 Distribution, use Prezi: images, hyperlinks, video, YouTube, lots of separate pages
For q.5 Audience,  use SlideShare: lots of images including your own website design, Twitter, FaceBook
 

EXAMINERS' REPORTS for JUNE 2011

G321 Foundation Production

• Research and planning: This area is worth 20% of the marks and over the period of the project should involve the collection of a considerable amount of evidence.  
• A blog post every other day for three months would amount to 45 in total and this is a reasonable expectation for candidates. In the best cases, such posts were varied and included images, video and links. 
• At best, research focused tightly on relevant, similar products, with an analytical rather than purely descriptive approach.
• So: catch up on your blogs, please, such as postings on distribution, the FDA, addressing audiences & Shifty from last week.

Remember your prep for Monday 5 March.