From last year's blog:
CONTENT
Know your bullet points: what to expect
Write out and learn how to define key terms ("By synergy / cross-media convergence / exchange / media ownership (part 2)/ proliferation /distribution / digitization / production practices / hardware / software, consolidation of ownership / media ownership (part 1), platforms, megafranchize, I understand...")
Synergy: synergy, where two or more divisions of a company increase value by working together
Know your case studies:
The Big Six: Disney megafranchize model ( Avengers) and /or Rogue One A Star Wars Story (marketing & distribution case study)
NBC Universal: Jurassic Park (distribution case study),
Working Title: British Film medium /low budget (Legend, '71),
BFI production fund: Sunset Song,
Micro-budget indie (Tortoise In Love)
Audiences: how are they served? Global, international, national, local, mainstream, niche.
Types of film: blockbuster, sequel / prequel, heritage, literary, prestige, arthouse.
Structure your response logically (eg. concept, production values, distribution, exhibition)
Prepare sentences on your own viewing habits & your peers' and family's
What are current trends? Review of the year;
3D
Piktochart of changes; Netflix; Netflix, iTunes, Amazon, Vimeo online ; distribution; consumers as producers (bloggers, vloggers, memes - examples of what Henry Jenkins calls 'partcipatory culture', music videos ; A Life In The Day (crowd sourced). Is the success of the Jurassic World marketing / distribution campaign a trendsetter?
Learn Daleki's 4S megafranchize model by heart
Have
a list of other movies, distribution campaign facts, tie-in facts, box
office figures to throw into the mix (only films 5 years old or less) The Hunger Games, Skyfall, Sunset Song, Frozen, The Hobbit (scroll down),
TIPS
Revise
from the class blog, your BFI study day notes, the FDA Yearbook 2015,
past papers, examiners' reports, our own Claremont past exemplar
material.
CASE STUDIES
Start with the Hollywood studio and draw contrasts between Disney films and British films.
Star Wars: Rogue One
The Avengers
Legend
'71
Tortoise In Love case study also the BFI pdf on TIL
Ken Loach calls for diversity
