Tuesday, 28 January 2014

EVALUATION QUESTION 3: DISTRIBUTION

This week your PRODUCTION PREP is to complete evaluation q.3 on DISTRIBUTION:

What kind of media institution might distribute your media product and why?

  • PRESENT THIS IN PREZI EXPLAINING WHICH DISTRIBUTION COMPANY WOULD PRESENT YOUR FILM AND WHY YOU CHOSE THAT COMPANY (their track record)
  • SAY WHAT DISTRIBUTORS DO (digital and conventional screenings, cinema exhibition, DVD and other sales) 
  • and HOW THEY RAISE AWARENESS ( P & A, film websites with interactivity, TV spots, trailers) 
  • EXPLAIN THE RESEARCH YOU DID TO FIND OUT ABOUT DISTRIBUTORS  (FDA, Launching Films, video presentations from this site)
  • GIVE EXAMPLES OF CASE STUDIES ( eg Shifty, The Disappearance of Alice Creed. a film by your chosen distributor)
We have already done the work below (on the class blog):
The Film Distributors Association website explains the film industry, distribution and marketing. We study three presentations. Today, INSIDE FILM DISTRIBUTION: PART 2 THE CAMPAIGN Launching Film site here
You watch the presentation again for PREP and write a detailed post in which you present your understanding of the campaign process, ready for your evaluation question number 3. Follow the steps in the presentation; use your own words to present your points but quote where necessary. Give your source (the person and their job title).

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